Deputy Minister of Agriculture of the Russian Federation Oksana Lut, speaking at the AKKOR congress, noted that farmers need to establish and promote their own sales lines, specialized farmers' shops. These should be points of sale independent of large retail chains, and the Ministry of Agriculture is ready to help in this. First of all, Loot promised financing "from our main lending institution, the Agricultural Bank."
The sale of farm products has long been a problem, but in 2020 this business should “move off the ground.” There is already a discussion with the Ministry of Industry and Trade on the development of cooperative markets.
Another tool should be a competition of regional brands. This was stated by President Vladimir Putin, and in 2020 the Ministry of Agriculture will hold it. “Throughout Russia, 22 regional brands will be selected in various categories, as our farms can offer a huge variety of products,” Lut explained. According to her, this will help local manufacturers first conquer Russia, and then gain fame on the world stage.