Seed producer KWS opens an online store in Russia for farmers and agricultural enterprises. The assortment of the store will include seeds of winter hybrid rye KWS.
This decision was a logical continuation of the company's policy aimed at creating a full-cycle seed supply chain - from production to direct sales.
“We are dedicated to using innovative approaches and technologies to create a value proposition for our consumers. The company keeps the vector towards digitalization of business processes, taking into account the needs of the digital economy of the new era, - emphasizes Sergey Kolesnikov, director of the business unit of KVS RUS "Grains and Oilseeds". - eCommerce will increase the availability and usability of the most advanced toolkit for our customers and partners. We see great potential in eCommerce to grow our business, improve financial results, automate business processes and effectively track all levels of the sales funnel. "
Recall hybrid rye KWS Is a high-tech culture that combines all the advantages of rye as a species: plasticity, adaptability, resistance to diseases, pests and soil and climatic factors of the external environment. In addition, it has a high yield (up to 130 kg / ha), stability and quality of the final product. Wide portfolio of hybrids KWS allows you to select a specific hybrid with the maximum disclosure of its genetic potential, depending on the region of cultivation, climatic conditions and soils. This is especially important for the Russian market, given the vast territory of the Russian Federation with a wide variety of climatic zones and soils.
With online store KWS it will be very easy to select and purchase suitable seeds using “smart filters” and get special discounts by going through a simple registration system on the store's website.
In the implementation of the eCommerce project, KVS RUS primarily relies on the need to ensure security by minimizing personal meetings and saving our clients' time for contracting, which will be ensured, first of all, by eliminating paperwork. We are ready to provide buyers with transparent conditions for the purchase of seeds, which is the result of our open pricing policy. One-click purchase of seeds should become an important competitive advantage in the age of digitalization of economic processes.
FAC RUS invites all farmers to the digital world of agriculture! We will be glad to see you in our online seed store!
For your information:
KVS RUS - subsidiary KWS GROUP, one of the world leaders in seed breeding and production. KWS offers agricultural producers a wide range of seeds of the following crops: cereals, sorghum, rapeseed, corn, sugar beet, sunflower.